The Lamborghini Urus has been a massive success story in India. It is the car that proved a Super SUV could handle Mumbai traffic, Delhi highways, and uneven roads while looking spectacular. Now, Lamborghini has launched the Urus SE, a Plug-in Hybrid Electric Vehicle (PHEV) version.
While the engine specs are impressive, the real magic happens inside the cabin. Here is a look at how the interior and technology upgrades of the Urus SE improve the luxury and driving experience for Indian owners.
A "Pilot-Like" Cockpit Experience
Lamborghini follows a design philosophy called "Feel like a Pilot." In the Urus SE, this feeling is stronger than ever. The dashboard has been redesigned to wrap around the driver and passenger.
- The Dashboard: The front panel is now lighter and creates a continuous line that connects the dashboard to the door panels. This makes the cabin feel wider and more spacious, which is a great luxury feature for long drives.
- New Air Vents: The air conditioning vents have been redesigned into a sleek "Y-shape," a classic Lamborghini design signature. They look sharper and integrate better with the dashboard.
Bigger Screens and Better Software
In the world of luxury cars, technology is king. The Urus SE brings a massive digital upgrade compared to the older Urus S and Performante models.
- Larger Displays: The center touchscreen has grown from 10.1 inches to a large 12.3-inch screen. It features a new version of the Human Machine Interface (HMI). This is the same high-tech system found in the flagship Lamborghini Revuelto.
- Intuitive Graphics: The graphics are updated to be more intuitive. For a driver in India navigating busy streets, having a clear, responsive screen for maps and music makes the drive much less stressful.
- Digital Instrument Cluster: The driver also gets a matching 12.3-inch digital dashboard behind the steering wheel. It displays vital info like battery life (for the hybrid system), speed, and drive modes clearly.
The "Tamburo" Unit: Controlling the Beast
In the center console, you will find the "Tamburo" selector unit. This is the command center of the car. Because the Urus SE is a hybrid, the controls have changed to offer more versatility.
- New Drive Modes: Apart from the standard modes like Strada (Street), Sport, and Corsa (Track), the SE introduces Electric Performance strategies.
- EV Mode: You can drive the Urus SE in full electric mode. In Indian cities, this is a game-changer. You can glide through traffic in total silence, reducing noise pollution and enjoying a calm, luxurious cabin environment.
- Mechanical Feel: Even though it is high-tech, Lamborghini has kept the physical switches tactile. They click with a satisfying mechanical feel, reminding you that you are in a machine, not just a computer.
Luxury Materials and Customization
Luxury is about choice. The Urus SE offers updated materials that feel premium to the touch.
- Sustainable Luxury: Lamborghini is focusing more on eco-friendly materials without losing quality. The seats and dashboard feature new coverings that are durable yet soft.
- Ad Personam: For Indian buyers who want to stand out, the Ad Personam program allows for limitless customization. You can choose specific leather colors, contrast stitching, and interior trims to match your personal style.
Why This Matters for India
The Urus SE is perhaps the most practical Lamborghini for India.
- Comfort: The upgraded air suspension system adjusts to the road. Combined with the quiet electric mode, it offers a Rolls-Royce level of silence when cruising, and a supercar roar when you step on the gas.
- Connectivity: With improved telemetry and connectivity features, the car integrates seamlessly with smartphones, which is essential for modern Indian drivers.
- Usability: The larger screens and better layout mean the driver spends less time looking for buttons and more time focusing on the road.
Conclusion
The Lamborghini Urus SE is not just about adding an electric motor for speed; it is about refining the lifestyle of the owner. With a wider dashboard, sharper technology, and the ability to drive in silent electric mode, it bridges the gap between a hardcore sports car and a luxury daily driver. For the Indian elite, it offers the perfect balance of thrill and comfort.
